According to The Hill, MyPillow CEO Mike Lindell said this week that retailers boycotting his business over his unfounded claims that the election was stolen from former President Trump will cost him up to $65 million this year.
Lindell made his projection in an interview pushing back on claims that his support of Trump is helping him to sell his pillows.
“I lost 20 retailers, and it’s cost me $65 million this year that I won’t get back, OK?” Lindell told Business Insider. “There’s your story. Print it right. Don’t try and twist this.”
The Hill noted that Lindell has been sued by Dominion Voting Systems, which filed a $1.3 million defamation lawsuit against the CEO on Monday “for his repeated unfounded accusations that the company was involved in ‘stealing millions of votes’ from Trump.”
The suit also claims that Lindell accused Dominion of altering the election as “another chance to boost sales” for MyPillow after the CEO became such a vocal supporter of Trump’s presidency.
Lindell told The Associated Press that any surge in sales that his company experienced was very brief but that once retailers such as Bed Bath & Beyond and Kohl’s stopped selling his product that his business was devastated.
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